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Betűméret: Súgó
An Exploratory Study on the Role of Familiarity in Product Evaluations |
Tartalom: | http://unipub.lib.uni-corvinus.hu/2413/ |
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Archívum: | Corvinus Kutatások |
Gyűjtemény: |
Status = Published
Subject = Marketing Subject = Business economics Subject = Psychology Subject = Economics Subject = Business organisation Subject = Sociology Subject = Commerce and tourism Type = Conference or Workshop Item |
Cím: |
An Exploratory Study on the Role of Familiarity in Product Evaluations
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Létrehozó: |
Berács, József
Gyulavári, Tamás
Heslop, Louise A.
Papadopoulos , Nicolas
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Dátum: |
2000-05-23
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Téma: |
Commerce and tourism
Business economics
Economics
Marketing
Psychology
Sociology
Business organisation
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Tartalmi leírás: | |
Típus: |
Conference or Workshop Item
PeerReviewed
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Formátum: |
application/pdf
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Azonosító: |
Berács, József and Gyulavári, Tamás and Heslop, Louise A. and Papadopoulos , Nicolas (2000) An Exploratory Study on the Role of Familiarity in Product Evaluations. In: Marketing in the New Millenium, 23-26 May 2000, Rotterdam, Netherlands.
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Kapcsolat: |